
Pre-Production is the Most Important Part of Any Film We Make
Video Starts with the Pre-Production Process. For us, that means collaboration. First of all it's important to breakdown what mistakes in pre-production can lead to: Objectives are vague and the purpose of the video gets confused, Stakeholders quietly disagree behind the scenes, Left turns in messaging during post-production (when the footage is already locked in and shoot days are used up), Reactive feedback that undermines the strategy behind the work.


